How a company's sales and growth can be affected by the message it conveys to customers.
July 18, 2023
Allbirds stock is down 95% since its November 2021 initial public offering. People may say the company launched the wrong products (did you buy one of their puffer jackets?) or tried to grow too quickly. I believe there is a larger reason: you can’t scale a company by leading with an environmental message—which is Allbirds’s pitch. Consumers rank saving the planet as one of their least pressing concerns when making a purchase. The leading factors consumers look for when ...
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Nice to see this sign at an indie store, The Art of Simple, in Seaside, Florida.
“You may not know this, but if you shop with Amazon.com, you are not supporting small local businesses. If you want Amazon to be the world’s only retailer, keep shopping online at Amazon.com.
If you enjoy shopping in our store, buy from us. We appreciate your support. Thank you.”
If I were asked, I’d recommend these tweaks to this:
How we can celebrate indie stores and promote sales by hosting a Save Local event.
February 23, 2023
When one thinks of shopping locally, some consider it an act of charity. One may pay more and get less selection. That’s not a recipe for success. In contrast, the world’s most successful retailers, Walmart and Amazon, operate on just the opposite principles: low prices and massive selection. When I’m in Walmart's Panama City Beach location, it’s so massive I feel like I’m in the Giants' stadium. Amazon sells 12m items on its website (350m if you count the third-...
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Set a magical table with Estrela!! Dash in to your favorite #shoplocal store… Shop Small Y’all! 🥂 Let’s celebrate this special time of year by supporting our locally owned small business owners! They are passionately dedicated to helping you elevate everyday occasions and celebrations of your life.
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#skyrosdesigns #estrela #estrelanatal #merrychristmas #holidaytable #christmastable #shoplocalforchristmas #skyros #skyrosbride
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Stop in and see us on Black Friday or Shop Small for Small Business Saturday at Glassworks and Cheeks and Feathers on Nov. 26. The stores will offer 10% off everything, plus in store specials all weekend! Glassworks has a broad selection of gifts and holiday decorations in stock! Cheeks offers lingerie, pajamas, and other gifts for the ladies. Feathers specializes in top quality bedding & accessories, while also offering table and bathroom linens & bath decor. Sale and store ...
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In the early 2000s, the board game Cranium became a hit. The game combined elements of Scrabble and Pictionary with the goal of helping more people enjoy playing a game. Richard Tait, who created Cranium and sold it to Hasbro in 2008 for $77.5m, passed away in July. Like Mr. Tait, I had been a paperboy, but he went beyond what I ever offered: he came up with a new service that sold breakfast sandwiches along his newspaper route. He increased profits and made customers happier. ...
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This cool graphic of a receipt shows the impact of shopping small. AmEx’s shop small campaign, which overlaps with the shop local movement, encourages customers to shop at local, mom-and-pop businesses. Shopping at indie businesses allows customers to get items quickly and discover new finds.
We support the shop local movement and the AmEx shop small campaign. Bridge helps this movement by filling the websites of America’s best indie shops with thousands of products, ...
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Who’s ready for 2021? We’re looking forward to a sparkling 2021... and we all deserve to ring in the New Year with bubbly served up in gorgeous glassware!!
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Pure perfection... Our Legado Glass Collection is mouth blown by master artisans in Portugal… the hand stamped medallion is applied with molten glass and a custom brass stamp (swipe to see), reminiscent of a wax seal used on letters in ancient days. Legado glassware transcends time with quintessential elegance and...
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W I N T E R❄️W O N D E R L A N D
Shop Small Y’all! ? Let’s celebrate this special time of year by supporting our locally owned small business owners... those who are passionately dedicated to helping elevate the everyday occasions and celebrations of your life. #SkyrosDesigns ( we’re a small business too!! ) is forever grateful for each and every one of our #shoplocal retailers... the breath of Skyros over 22 years!! ❤️
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Winter White Wonderland ?@...
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While walking on 9th St. in Manhattan, I noticed an American Express sidewalk decal. This decal inspired me to create a Bridge sidewalk decal for indie stores.
I think that stating 'shop local' or 'shop small' misses many of the key desires by shoppers. I think that customers want low prices, lots of selection, and fast delivery. Those are the reasons they shop at Amazon and at other big box stores. Ask yourself: would you shop at a store that has less selection? Higher prices? Slower ...
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We value your support and need it now more than ever!
With this in mind, we're sharing this exclusive American Express Card Member offer with you. You can get $5 back in the form of a statement credit after you spend $10 or more at an eligible small business.
Enroll by 7/19/20 and you can get rewarded up to 10x (up to $50) if you spend by 9/13/20.*
So, drop by and say hello or visit us online (this ...
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November 27, 2019
November 27, 2019
20% Off at Glassworks And Cheeks For Black Friday & Small Business Saturday!
Black Friday and Small Business Saturday are almost here, and we hope you visit us at either location. When you Shop Small with us, you're supporting our business and our community. Enjoy 20% off at Glassworks (some exclusions apply) and 20% off at Cheeks on both days. So join us November 29th for Black Friday or November 30th to celebrate the 10th official Small Business Saturday.
Glassworks and Cheeks offer free gift ...
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November 23, 2019
November 23, 2019
We’re berry, berry excited as the Christmas season approaches! Come see us...we are open 10 til 6, Monday through Saturday! Remember... Shop Small!
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“Tiny Ripples, Big Effect!” Thank you for supporting indie businesses. Your support is a driver to their success!
Notably, many indie Bridge stores have great websites. They’re: small stores with big websites. A shopper is getting all of the selection and value as when she/he shops at a big store.
We don’t believe shopping small should mean making small compromises. Shopping small means thinking bigger about small shops. #shopsmall #shoplocal
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January 7, 2019
January 7, 2019
“Tiny Ripples, Big Effect!” Thank you for supporting indie businesses. Your support is a driver to their success!
Notably, many indie Bridge stores have great websites. They’re: small stores with big websites. A shopper is getting all of the selection and value as when she/he shops at a big store.
We don’t believe shopping small should mean making small compromises. Shopping small means thinking bigger about small shops. #shopsmall #shoplocal
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January 7, 2019
January 7, 2019
“Tiny Ripples, Big Effect!” Thank you for supporting our small family business. Your love & support is a driver to our success!! #shopsmall #shoplocal #everyday
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Saturday, Nov. 24, 2018
Saturday, Nov. 24, 2018
In celebrations of Shop Small and Shop Local we will be having Wine and Shop Day at Royal Gifts. Opening at 9am and Closing at 6pm. Thank you for your support all year long ???
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Saturday, Nov. 24, 2018
Saturday, Nov. 24, 2018
Shop small this holiday season and remember to support your local businesses on Small Business Saturday! Saturday, November 24 -- Stop by and check out our deals on holiday gifts | 10-4p.m.
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